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Justin Frimmel

Founder, Private Coach

Justin is a strength coach who started his journey in 2010. He began in group fitness, where he discovered his passion for helping people reach their health and wellness goals. He then ventured into gym ownership and one-on-one coaching, offering personalized training programs to a wide range of clients. A lifelong learner, Justin credits many great coaches and teachers who came before him for his success.

Now, with the opening of Formula, Justin is excited to help the next generation of fitness professionals provide even more value to their clients. He’s passionate about creating a more sustainable work/life balance for fitness pros, so they can focus on what they love: helping people.